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The Best Way to Connect: The marvel that is Facebook
Some time in the next few weeks, Facebook will officially log its 500 millionth active citizen. More than 1 in 4 people who browse the Internet not only have a Facebook account but have returned to the site within the last 30 days. If you can't meet face-to-face then Facebook is the next best thing.
Just six years after Harvard undergraduate Mark Zuckerberg helped found Facebook, the company has joined the ranks of the Web’s great superpowers. Facebook’s growth is global in more ways than one. While it continues to have a strong presence in the U.S., it has seen uptake across all demographics in other countries. For example, when the site took off in Canada in the winter of 2007, two-thirds of the entire city of Toronto quickly joined.
Facebook started as a college campus hit in the U.S., with students using the service to share personal information with one another. The developers of Facebook built this real-world community aspect into its site through local and regional networks that you join when you sign up — an idea it has gradually expanded on as it opens up to more and more people in the U.S. and around the world.
“The mission of the company is to make the world more open and connected. We’re building a Web where the default is social,” says Zuckerberg.
If you’ve thought about joining, now is the time! Facebook is more popular than ever and it's a great vehicle for sharing.
Source: Article excerpts from Time magazine, May 31, 2010; “Friends Without Borders” by Dan Fletcher
Read more of the article here at: Time.com
Become a “friend” or fan of MOCA on Facebook and connect with other digital artists, galleries, and art communities.
FACEBOOK
How To Create A Professional Account On Facebook Without A Personal One
Want to set up a professional/personal presence on Facebook but don’t want to have a strictly personal presence? No problem! A little known feature of Facebook is the ability to create business accounts. However if you already have a personal account, keep in mind that you cannot create a separate business account.However if you would like to avoid setting up a personal account and would like to keep things professional, you can take a few steps to get things configured.
From the business account you will be able to manage Facebook advertising campaigns as well as Facebook Pages. In order to get your business account set up, all you’ll need to do is create a Facebook Ad or create a Facebook Page. After you’ve created the page or advertisement, Facebook will ask you to enter your login information or the option to select “I do not have a Facebook account”. At that point all you need to do is enter your business email address and date of birth.
That’s it! Now you have a business account on Facebook. One thing that you should keep in mind is that if you have a personal account and go through this process, there is a very good chance Facebook will shut down both accounts. In other words: don’t create multiple accounts. I have received multiple emails from people that don’t want to set up personal accounts though so for those individuals that have not explored Facebook, you can proceed to set up a business/professional account.
Source:AllFacebook.com
Oops CAREFUL! If you’re on Facebook for “professional” reasons be cautious about sharing too much personal information.
If creating a Facebook profile for professional reasons there are three important ways of leveraging Facebook for promoting yourself and your work:
Establish a strong profile This is the basis of your entire Facebook marketing strategy because it gives you the ability to show others what you can do, who you are and what you have to offer. You can list your website or blog and it works as a wonderful portal to take people there. If people find your profile interesting enough they will click on the links.
Reach out to people in your niche and make connections Facebook is wonderful way to reach out to others who are out there and share similar interests.
Network By using the Facebook feature that allows you to see friends of friends.
Pros and cons to Facebook's fast-growing role in digital photography
The glossy print, it seems, is losing its sheen. According to estimates, 42 billion photos will be printed worldwide, both commercially and personally, in 2013. That's a third fewer than the 63 billion printed in 2008. Meanwhile about 124 billion photos are on pace to be shared through social networks that year. If it maintains its momentum, Facebook will probably host the biggest share of these images.
The advent of the affordable digital camera circa 2001 was hard enough on the photo industry. People no longer had to buy film because photos could be stored on memory cards or on a computer hard drive. Now Facebook is slowly but surely turning the nozzle of the industry's only other real revenue stream: photo printing.
Facebook is making the glossy print look as old-fashioned as a black-and-white Polaroid. Uploading photos onto Facebook is a cinch. And you can organize them into albums that are easier to sort through than boxes stuffed into the attic.
Most important, Facebook provides a photo-sharing process that's fun and ongoing. When you "tag" friends who appear in your photos, those people get e-mails letting them know. If you create an album, your friends can find it easily when they log in, and they can comment on photos that they care about. And people on Facebook love looking at pictures. As a result, photo browsing accounts for a huge chunk of all activity on the site.
The proliferation of pictures on Facebook -- from frat-party snapshots to baby albums -- is accelerating the decline of the printed photo. According to the Photo Marketing Association, nearly 40 percent of households with digital cameras no longer print out their pictures. Needless to say, this is bad news for the companies that have long relied on photo development to make profits. A recent article in Picture Business magazine says, "Over the past couple of years, the photo imaging industry has watched the explosion of social networking with anguish: Nobody prints, and printing is the profit driver of our businesses."
Many people now upload pictures and share them with family and friends online instead. And with 400 million users uploading 3 billion photos a month, Facebook has become the largest photo-sharing site on the Web by far. A whopping 65 percent of people sharing pictures online are doing so using Facebook, according to comScore.
In the past year, Facebook's photo-sharing feature has more than doubled its audience, and competitors such as Flickr and Photobucket are struggling to keep up. This is a dramatic takeover of first place; up until mid-2007, Photobucket was more popular than Facebook for sharing photos. Photobucket's market penetration has since shrunk to 20 percent, and uploads to the site dropped 7 percent this year.
People want to put their pictures in a place where family and friends can see them, so Facebook is a natural choice. But although the site is great for sharing photos, it's also becoming a default place for storing them. And that's not necessarily a good thing. Facebook doesn't have the capacity to store all the world's photos without shrinking them first. Facebook just announced that it will increase its maximum photo size by 20 percent. But even with the upgrade, the photo quality on Facebook isn't useful for more than basic onscreen viewing.
Chris Chute, a digital imaging research analyst at IDC, said that "720 pixels will provide for a richer photo experience online, but to create a 4x6 print would still require additional data." And competition could be coming around the corner. Google made sure to mention the superior photo quality of Picasa uploads when introducing its social network Buzz last month. A post on the company's Gmail blog said: "No more fuzzy little pictures: Buzz makes it easy to quickly flip through photos and experience them the way they were meant to be seen: big and full-resolution."
It's also troubling that most users aren't aware that uploading a picture to Facebook -- and then deleting it from your camera -- means you've lost the original image for good. According to a recent survey from market research firm InfoTrends, fewer than a third of people surveyed knew that photos on social-networking sites are stored at a decreased resolution. This is probably because Facebook photos look just fine on a computer screen. But when they are printed, the images cannot be cropped or enlarged without looking blurry.
Want to frame a 5x7 of the great group shot from the family vacation? Better not store it on Facebook. Looking forward to viewing your Facebook pictures on your high-definition television? Don't get too excited. Facebook spokeswoman Meredith Chin says the company has no plans to make the maximum image-size bigger anytime soon.
One Facebook engineer recently argued that it's not photo quality but context -- a pinpointing of place, time and participants -- that people care about these days. If that's true, then a few fuzzy pictures shouldn't be problematic for Facebook. But if not, and dissatisfaction with its photo quality increases over time, the site's biggest draw could quickly become its greatest vulnerability.
Source: The Washington Post Sunday - March 14, 2010
How Does Facebook Work?
Facebook provides users access to several functions and applications. You can:
The whole concept of Facebook is to build a community around you…to keep connect to other artists, buyers, galleries around the world and to learn about what others are up to, shows and events.It is easy to get to the point where everyone knows you with Facebook Participate as thoroughly or as simply as you wish.
7 Reasons Why Facebook is Rocking!
Facebook is doing some amazing things – and it’s not just because it is a smart social network. Innovation is constant and is heavily influenced by Facebook members. As time goes by, Facebook is solidifying its grip on a very loyal user base and attracting new members because…it’s just better.
Take a look at some of the data out there and it may just be the reason why we continue to see tremendous percentage growth (Compete.com estimates that compared to this time last year, Facebook visits are up 127%). So, without further adieu, here are seven reasons why Facebook is rocking:
1. Privacy Protection
Source: Ken Yarmosh
Okay, so how do I use Facebook?
* Sign up and create an interesting profile
Still need help? Read more on how to here at WikiHow.com
It looks intimidating but it’s really not. Just use it as you see fit and participate as much as you want. There’s no pressure, learn as you go….
This page posted 7 June 2010
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